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The 8th Beijing International Tourism Commodities and Tourism Equipment FairOct. 18th-20th,2019        Beijing · China International Exhibition Center(old hall)

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Successfully concluded

Time:2019-10-25       Source:互联网       Author:admin
On the afternoon of October 20, the 8th Beijing international tourism commodity and tourism Equipment Expo 2019 (hereinafter referred to as "Beijing Tourism chamber of Commerce") was successfully concluded in China International Exhibition Center (old museum). Following the strategic deployment of the capital as a central city and an important tourism destination, the Beijing Chamber of Commerce for tourism has gradually cultivated an international hub consumer city for global tourism consumers, further promoted the innovation of tourism commodities, promoted the growth of domestic demand, and built a platform for the exhibition and trading of tourism commodities.
This chamber of Commerce lasted for 3 days, with an exhibition area of 15000 square meters. There are 15 international exhibitors from 5 countries, 9 cultural and tourism departments (bureaus) of provinces and autonomous regions in China and 16 districts in Beijing. During the three-day exhibition, a variety of tourism products promotion and theme activities were held. With distinctive features and different styles, the special booth brings a wonderful visual feast to the audience; a large number of novel and unique cultural and creative products, tourism equipment, science and technology products, etc., make the audience in a dazzling tourism commodity Festival.

The Beijing Chamber of Commerce for tourism has a warm atmosphere, active public participation, active market transactions and obvious exhibition benefits. It mainly presents the following characteristics:
First, following the trend of integration of culture and tourism, we will further promote reform and innovation in the field of culture and tourism, providing a powerful opportunity and an important platform for the development of the culture and tourism industry. There are six exhibition areas, namely, the Beijing exhibition area, the Chinese exhibition area, the museum creative exhibition area, the international exhibition area along the road, the tourist exhibition area with local characteristics and the exhibition area of tourism equipment. On the basis of previous sessions, we will expand and extend, and comprehensively display the comprehensive achievements in the whole chain and multi fields of cultural tourism integration. The exhibits cover more than 10000 tourism commodities in various fields, such as cultural and creative products, scientific and technological products, tourism equipment, time-honored brands, tourism food, etc. Famous enterprises such as cultural and creative enterprises in the summer palace, Haichang Ocean Park, Dafang department store, mythical words, Tsinghua Art Museum, Baima time cultural and creative enterprises, and Neolithic driverless vehicle made a concentrated appearance, displaying various cultural and creative commodities, tourism equipment, VR equipment, etc.
Second, I held the launch ceremony of my favorite "Beijing gift" selection activity in 2019. A special "Beijing gift" market area has been set up on the exhibition site, which is divided into four areas: exhibition area, sales area, consultation area and negotiation area, displaying hundreds of high-quality products of 80 "Beijing gift" enterprises. "Beijing gift" creative market is a brand-new attempt in the operation of "Beijing gift". It is an important means to build a brand-name, international and market-oriented system of "Beijing gift". It has become an effective communication platform for the interaction between designers and consumers, and a better exhibition and exchange platform for tourism commodity enterprises.

Third, it provides a new platform for the supply of "culture + tourism" products. This exhibition highlights the characteristics of the integration of culture and tourism. Each exhibitor is more personalized and diversified in the design of exhibition products, providing a new platform for the supply of "culture + tourism" products in the capital. Domestic and foreign tourism commodities, cultural and creative commodities, animation, film and television derivatives, cultural and tourism equipment, tourism routes, etc. are all on the exhibition site, keeping up with the pace of the times, meeting the needs of the public, and letting the audience“ One stop shopping. There is also a business negotiation area for buyers and sellers at the exhibition site. According to the market demand of exhibitors and professional visitors, it is the first time to achieve regional negotiation according to the cultural and creative products, scenic spots and other plates. At the same time, it increased the invitation of domestic and foreign buyers and invited 500 domestic and foreign high-quality special buyers to participate in the on-site negotiation.

The 8th Beijing Tourism chamber of commerce takes "platform sharing, cooperation and win-win" as the theme, makes "culture fresh and tourism vivid" as the tenet, takes "display of excellent products, expand exchanges, strengthen cooperation and promote transactions" as the goal, bases itself on Beijing, faces the whole country and looks at the world, builds a win-win platform for tourism commodity sharing, and advances towards the goal of "national best and Asia famous", helping Promote the balanced and healthy development of Beijing's tourism industry.
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